Shaping the future with Media Literacy
At iConnect Lab, our mission is to empower individuals with the tools and knowledge they need to become media literate. We are committed to shaping a future where media literacy is a core part of education for all.
Who We Are
A Global Community of Experts
Our work is driven by collaboration, bringing together an international network of researchers, educators, advocates, stakeholders, who engage in adaptive programs, conduct research, and develop resources to support policymakers, organizations, agencies and communities in advancing media literacy.
Media Literacy for Children & Teens
Advancing Media Literacy for the Next Generation
We are committed to advancing media literacy education for younger audiences, empowering children and teens with the critical thinking skills they need to navigate the digital world safely and responsibly.
Green Screen Day
Our Green Screen Day program supports communities and educators with creative resources that help children develop both environmental consciousness and media creativity.
iConnect Lab News
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Ecomedia Kids: Media and Environment Literacy in Forest Schools
Ecomedia Research project How can environmental literacy be meaningfully integrated into Forest School education? This question lies at the heart of Ecomedia Kids, our ongoing research project exploring how environmental literacy and media literacy can be embedded within the experiential framework of Forest Schools. Ecomedia Kids is designed for children aged 5 to 10 and
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Media Literacy and Home Education
In support of homeschooling students, we are thrilled to introduce a new resource dedicated to web and media literacy. The Web Literacy & Home Education guide is designed to help students navigate the internet effectively, build essential research skills, and engage with online content safely and responsibly. For home-educated children, who often rely on the
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When Children Reimagined Screen Time
During the weekend of August 30–31, 2025 at the Dublin Maker Festival , the Green Screen Day initiative, developed by iConnect Lab, invited young participants to explore a new way of using their phones and tablets. Instead of scrolling or streaming, children created videos and storytelling using natural materials to capture imaginative digital content. With
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